Common ‘design’ terms you’ll never get wrong again

When starting out, most designers don’t know the difference between a font and a typeface. They use the two terms interchangeably. A font is the variation of weights - regular, bold, italic - of a typeface. A typeface is a family of fonts, such as Helvetica, Futura, Bebas, Gotham, etc. Another example is the use of the terms hue and colour... Hue is any...

Four things the pandemic taught us about business

While many parts of Australia and New Zealand are virtually free from the virus, the COVID-19 pandemic has changed the business landscape in more than a few ways. In an undeniably harsh reality, it caused a lot of pain, frustration, and even cost some people their business, but for those who survived it, there are lots of learnings that can...

The world’s trendiest colors in 2021

Shutterstock has released its 2021 Color Trends Report based on billions of pixels from images and videos downloaded from their platform around the world. In their annual Color Trends report, the team at Shutterstock looks for colors that have seen increased activity in the last year, appearing in more image and video downloads than the previous years. By looking at the HEX...

Using branded labels

Branded labels for your products might be the last thing on your mind, but we’re here to tell you why they shouldn’t be! Branded labels have a tonne of benefits - whether you’re posting products, giving out samples or selling items in-store. Brand recognition Brand identity and recognition are super important, so it makes sense to brand as many of your...

25% OFF – Corflute Signage

Our corflute panels are the best convenient versatile signage on the market and often become the most consistently effective advertising tool for any business! Use them for year-round brand marketing, promoting your latest product launch or for your next sale and collaborative offers. As a bonus, they’re on sale for the month of April 2021, so you can take 25% OFF...

Check out ‘The Print Files’ industry podcast

Print21 has launched the print industry podcast – The Print Files – to provide inspiration and insight to the owners and managers of all types of print businesses across Australia and New Zealand. The Print Files will be published on Mondays, sent to all readers on the Print21 database as an electronic direct mail, and will be available for download...